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Management in Selected Sports Organisations
HENSELOVÁ, Anna
The goal of this bachelor thesis is to define management in the sports organization and to describe the difference between two ski resorts, on Lipno and Zadov. This work focuses on the history of both organizations, their structure and also gives advice for improvement of the ski resort services. The data were obtained through an interview with the senior managers of the centres, as well as from a questionnaire with local customers. SWOT analysis is also included. The main aim of this research is to compare prices, attendance, awareness of ski schools among visitors and to find out how visitors perceive the lecturers at the ski school. The result from this research show differences between the to ski centres and that can be beneficial for the managers as well.

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