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The evolution of mobile internet technology and its impact on users in the Czech Republic
Sochor, Filip ; Sigmund, Tomáš (advisor) ; Egressy, Adam (referee)
This thesis deals with the development of mobile internet connection technology, focusing on users in the Czech Republic. The main goal is to map out the current situation regarding mobile internet connection to the internet, research the preferences and usage of users, and respond to the question of whether local telecommunications providers meet the expectations of customers from the viewpoint of usage of the newest mobile technology, offer of services and overall availability. The chosen issue is addressed in both the theoretical and practical sections of this thesis. The first part concerns the development of mobile technology, their availability and the end user usage possibilities with all the benefits and drawbacks. Availability is used in the sense of coverage throughout the Czech Republic and the utilisation of frequency bands. The theoretical section further contains information about the Czech mobile market and a comparison of telecommunications operators with a picture of their overall coverage in the Czech Republic. These details were taken from specialist publications, publically available sources and on the basis of direct communication with the technical departments of Czech telecommunications operators Vodafone and T-Mobile. The second section looks into satisfaction, usability and utilisation of mobile internet connections through comparisons, SWOT analysis and a survey/questionnaire. The practical section confirms how Czech users behave and how much time they spend on the internet on mobile devices. The collection of data was undertaken during a period of six months (Quarter 4 2015 and Quarter 1 2016). The result of the practical section is determining user satisfaction with the readiness of services in terms of optimizing the content and range of information, services and entertainment, or supporting applications using Internet connection; and further to this, when and for what purposes the connections are used. All of this is separated into gender and age divisions with the purpose of showing the diversity of user focus. This thesis can be used by mobile and virtual mobile operators for their own purposes as a reflection of the current situation in the Czech Republic, and also by specialists focused on the opportunities for the utilisation of mobile internet connections in terms of its current state and predicted evolution.
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