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Dispersed Ownership of Shares
Borkovec, Aleš ; Dědič, Jan (advisor) ; Štenglová, Ivanka (referee) ; Dvořák, Tomáš (referee)
Two different systems of corporate governance globally coexist - the concentrated ownership system and the dispersed ownership system. The dissertation focuses on the history of companies and large economic entities. Attention is also paid to the relationship between the state and corporations. The importance of the first regulation of joint stock companies is discussed as well. Governance of large corporations is described and analyzed. The presented non-legal reasons for the existence of two systems of corporate governance are also summarized. Particular attention is paid to the legal preconditions for the dispersed ownership. Common law and civil law are compared. The differences in law of corporations (company law) are extensively analyzed - co-determination, fiduciary duties, piercing of corporate veil, board and independent directors. Detailed attention is focused on executive pay (remuneration / compensation).
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Relatioship between blogsphere and traditional media: the case of food blogs in the Czech republic
Hýlová, Kateřina ; Reifová, Irena (advisor) ; Dvořák, Tomáš (referee)
Thesis is focused on a study of gourmet blogosphere in the Czech Republic. Blogosphere and food blogs are becoming a quickly developing trend resulting in influence in traditional media and society in general. Thesis is researching mutual interconnectedness of traditional media and food blogs. In terms of traditional media, focus is put on lifestyle and gourmet-themed media. Thesis is looking at specific aspects which help to enrich the contents of traditional media. It also characterizes traditional professional journalism, especially in its print form and also defines new media. Blogosphere is explained within the sphere of new media representing new type of amateur journalism. Public is slowly transforming from passive audience to an active one within the blogosphere. They have an opportunity to create journalism themselves. To understand the community of food bloggers and foodies, sociology analysis of society by Pierre Bourdieu is taken into account with its concept of taste of luxury and necessity.
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Photography in media and its impact on perception of objective reality
Šeflová, Tereza ; Láb, Filip (advisor) ; Dvořák, Tomáš (referee)
This diploma thesis describes the way by which can photojournalism operate with the audience and how it is possible to influence a view of recipients about the world around us by photography. The thesis is devided into theoretical and practical part. The theoretical part is based on accessibility of the Czech and foreign literature and in its beginning that represents what photojournalism is and what is its role in media. A part of the opening chapter is also a discussion of ethics in the photojournalism. Furthermore, there is explanation of the process of how a recipient perceives visual communication. One of the key components of this work is a summary of how experts from the fields of photography and media see the possibility of influencing the audience with photos in the media. There are explained the concepts of the terms visual agenda setting and visual gatekeeping. The ways by which media most often manipulate a recipient are described and there is outlined also the question of objectivity in photojournalism. The end of the theoretical part is devoted to a relatively popular topic of digital photo editing in the media. The practical part of this thesis involves a qualitative research carried through in-depth interviews, which explores ways in which the photos, that are included in printed...
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Selected matters covered by statutory provisions on shareholders protection as set out in the commercial code
Pokorná, Veronika ; Štenglová, Ivanka (advisor) ; Dvořák, Tomáš (referee) ; Macek, Jiří (referee)
This dissertation looks at selected matters covered by the statutory provisions on the shareholders protection as set out in the Commercial Code. It focuses mainly on the matters contained in Section 196a of the Commercial Code, Section 193 (2) of the Commercial Code, and on the issue of financial assistance. In addition, this dissertation deals with the legal protection of shareholders under the Business Corporations Act which is to take effect on 1 January 2014, and provides a brief outline of how these matters are regulated under certain foreign laws. As well, it provides a comparison with the legal regulations of the European Union. This dissertation is comprised of three sections, each having several parts. The parts are further divided into articles. Section 1 analyses the statutory provisions on the protection of shareholders as given in the Commercial Code, and is divided into four parts. The introduction, given in Part I, focuses on the protection of shareholders under the Commercial Code in the general sense. The remaining three parts concentrate on the above said selected statutory provisions. In each of those three parts, I attempt to discuss the key purpose of the provisions, describe how they developed including respective amendment (novelizations) of the Commercial Code and, in this context,...
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Statutory Secondary Liability in the Law of the Limited Companies
Vrba, Milan ; Černá, Stanislava (advisor) ; Dvořák, Tomáš (referee) ; Josková, Lucie (referee)
Particular cases of statutory secondary liability in the law of limited companies are relatively frequent. Forasmuch as a publication providing comprehensive analysis of the subject matter is still missing, the aim of the thesis is to offer thorough treatise of the issue in its whole broadness. The first chapter analyses the secondary liability as the institution of the general law of obligations. Fundamental features of the secondary liability are pointed out and respective rights and duties of the relevant parties are outlined. The issue of subrogation, joint secondary liability, termination of the secondary liability and statutory bar of the rights arising therefrom are discussed. The second chapter deals with the statutory secondary liability of the members (shareholders) of the limited companies. The thesis shows that both debts and claims of company may be subject to secondary liability of its shareholders. The third chapter focuses on the statutory secondary liability of the members of company bodies (directors). Besides primary liability for the harm caused, the company law punishes the director's failure to observe his or her duties by means of secondary liability for the company's debts as well. Particular cases are critically analysed. The fourth chapter concentrates on the statutory...
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Patterns of usage of online social network Facebook: a psychographic analysis
Pokorný, Daniel ; Švelch, Jaroslav (advisor) ; Dvořák, Tomáš (referee)
In this diploma thesis I explore the topic of publics on online social networking sites. I also focused on how the concept of publics affects how users behave and present themselves on online social networking sites, taking Facebook as an example. Identity management is an extensively researched area. However, less attention is paid to understanding the ways how users define their audience and how precise such a concept can actually be. In this thesis I set to understand how teenagers think and conceptualize different types of audiences they may encounter and how such imagined audience influences the way they use Facebook. Since this is a topic considerably difficult to think of let alone speak about, especially for young people, I chose projective techniques used in a focus group to overcome these obstacles. Using this method I tried to get answers on the research questions and obtain an insight as to how people imagine their audiences on online social networking sites, what are the most prominent types of users, and how it affects, in turn, their usage of Facebook. A similar type of research can be conducted also for other groups of online social networking sites users as well as for other online social networking sites. The next possible step can be a quantitative study assessing the stated...
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The Changes Of An Advertising Campaign In Dependency Of The Medium In Action (Signs, Sign Systeme and Semiotics)
Hellebrandová, Kateřina ; Šoltys, Otakar (advisor) ; Dvořák, Tomáš (referee)
The topic of this thesis is the variability of the second wave of the advertising campaign "CHODICILIDE.CZ" in dependency of the media in action. This campaign is a social advertising project by the Sirius Foundation. This project highlights the topic of relationships between disabled people and the rest of society in an unusual way. Therefore, the thesis introduces the theoretical base in order to define "social advertising" and all terms and definitions needed and connected. The following chapter discusses the methodology of this thesis. The campaign is subsequently introduced as well as the foundation and the creative team. The proceeding chapter is analytical. Firstly, there is the narrative analysis focusing on the story of the video. Secondly, there is the semiotic analysis that describes the picture, the sound and verbal and nonverbal aspects. TV spots, posters, internet sites, guerrilla and ambient marketing will be described as well as PR. The final chapter of the thesis is a survey on the topic from a quantitative perspective. Some questions of the survey are asking f. ex. about the acceptance of the topic in question, the remembrance, and opinion and highlights of the campaign and so on. The conclusion will compare the differences of each form of the campaign in context of the survey's...
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The media stereotyping of Czechs in the case of the National library
Kára, Jan ; Hronová, Tereza (advisor) ; Dvořák, Tomáš (referee)
My bachelor thesis "Media stereotyping of the Czechs in the case of the National Library" explores stereotypes of Czech national identity / Czechness in the contents of Czech printed media. The media chosen are the weekly magazines Respekt and Reflex . The examined period is from 2nd March 2007 to 2nd June 2007, which means three months after the announcement of the winner of international architectural competition for the new National Library building at Letna. Qualitative content analysis method is used to define stereotypes based on the material examined. It is conceived as an interpretation of a media text. The analysis studies and interprets references found to the Czechs / the nation /the society. It examines what identity and character the chosen titles assign to the Czech nation. After that, the thesis examines the similarities and differences between the two titles. The research part is preceded by a theoretical part and a methodological part. The theoretical part explains the concepts of national identity and national character and stereotyping and describes the affair of the National Library from the point of view describing the historical problems of its premises, the course of the architectural competition and the final form of the design by Jan Kaplický. The methodological part describes the...
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Journalists and public opinion polls" media representation of public opinion in the case of the first direct presidental election in Czech republic
Burdová, Václava ; Škodová, Markéta (advisor) ; Dvořák, Tomáš (referee)
Diploma thesis Journalists and Public Opinion Polls: Media Representation of Public Opinion in the case of the First Direct Presidental Election in Czech Republic deals with an issue of media representation of public opinion polls and journalists' attitudes towards these polls. From the theoretical point of view this thesis focuses on definition of concepts such as public and public opinion, examination of how these concepts are approached within public opinion polls and investigation of possible influence of mediated public opinion polls on recipient of media messages. The main part of this thesis describes results of academic studies that address an issue of media coverage of pre-election polls. Analytic part is divided into two parts. The first part deals with media content analysis, the second one deals with journalists' attitudes towards polls. We can conclude that interviewed journalists are rather skeptical about public opinion polls while this scepticism is not followed by critical interpretation of pre-election poll results. This conclusion rises a question why journalists' sceptical attitude doesn't correspond with media coverage of polls that was found rather uncritical. Powered by TCPDF (www.tcpdf.org)
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National mythology of the world exhibition EXPO 2010 in Shanghai
Machoňová, Ivana ; Šoltys, Otakar (advisor) ; Dvořák, Tomáš (referee)
This diploma thesis deals with the national presentation of the Czech Republic at EXPO 2010 in Shanghai in terms of mythology, symbols, signs and codes. It describes the history of the World Exhibitions, attempts to highlight Czechoslovak achievements and on the basis of that to define key points of successful communication for an international, predominately Chinese audience. By comparing information on traditional Chinese symbols and values with that of Czech explains correlations between Czech and Chinese culture. This can help visitors from China identify with the Czech Republic. A mythological analysis is executed examining the exterior of the Czech pavilion, the exhibition inside, and notes narrative structures of individual exhibits and how they work to provide the preferred interpretation. Part of the overall analysis includes an overview of supporting events, which also help to strengthen the perception of Czech Republic to visitors. The information gleaned is used to summarize learnings that could be useful for the upcoming EXPO in Milan in 2015.
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