National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Valuation of trademarks Karlovarska Becherovka a.s.
Chabová, Zuzana ; Svačina, Pavel (advisor) ; Jára, Karel (referee)
The aim of this thesis is to evaluate the trademark portfolio of the company Karlovarska Becherovka a.s. At the beginning I am preparing a qualitative model, which is used to choose an appropriate method to evaluate the trademarks. Consequently, I am evaluating Karlovarska Becherovka trademarks and determining the economic value added of all intangible assets. Finally, it addresses a question of the proportion of the company value that is represented by intangible assets and by trademark portfolio.
Analysis of international relations between European union and Chile
Chabová, Zuzana ; Průša, Přemysl (advisor) ; Dugas, Valér (referee)
The aim of my bachelor thesis is to particularly charakterize Chile's economy and to analyze its position in international trade. The main part of my whole work is the analysis of business relationship between European Union and Chile, which I also describe in point of law. The work has five main chapters. The first chapter describes the economical situation of Chile. The second chapter is concerned with Chile's whole foreign trade. The third chapter analyze Chile's foreign trade legally through describing agreements with its partners. The fourth chapter analyzes the legal framework for EU trade relation with Chile and their trade exchange.

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