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Lenin's open public Information and its realization in Czechoslovak Radio (1987-1989)
Vlček, Tomáš ; Štoll, Martin (advisor) ; Knapík, Jiří (referee)
The conceptual framework of reconstruction of the economic mechanism and its application in the Czechoslovak Radio (1987 - 1989) Abstract The task of mass media during the period 1986 - 1989 was to help the implementation of přestavba (reconstruction of the economic mechanism) so that people correctly understood its goals, accepted them as their own, and actively participated in their fulfillment. Therefore, in October 1987, the top management of KSČ approved a binding directive regulating the activities of the mass media under the title Lenin's principle of open information to the public through the press, radio and television, regulating the activities of the mass media. The author of the work examined the available archival documents using the method of qualitative analysis, he used oral history procedures in interviews with the then workers of the Czechoslovak radio. Using the examples of each of the 12 measures contained in this directive, he found out how the radio management implemented it and then compared the obtained results with the memories of the radio employees interviewed. All this in order to find out the form of přestavba in one of the central mass media. Despite the wording of the official materials, containing parts of proclamatory texts and period rhetoric, which the author purposefully...
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Binge-watching as a cultural milestone: changes in audience behavior in the era of streaming
Procházka, Jiří ; Kruml, Milan (advisor) ; Štoll, Martin (referee)
This diploma thesis, entitled Binge-watching as a cultural milestone: changing audience behaviour in the streaming era, examines audience behaviour in the context of streaming platform use. The thesis examines both the most prominent trends in the consumption of media content using streaming platforms and the changes in this behaviour caused by streaming platforms. The theoretical part presents the context of streaming platforms available in the Czech Republic, the development of series production and the evolution of ways of consuming series content with respect to available technologies. The thesis also presents significant current trends in viewing behaviour. The research focuses on users of streaming services and their audience habits when watching films and series. Its aim was to define the factors that influence audience viewing behaviour, audience motivations for viewing and changes in this behaviour as they move from consuming media content through broadcast television and illegal pirate websites to using VOD services. Grounded theory was chosen as the research method, based on which several levels of coding and subsequent thematic analysis were conducted. The practical part presents the categorised thematic units that emerged from the coding and then presents the results of the work. The...
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Karlovy Vary as a news topic in ČT24 broadcasting
Fedičová, Natálie ; Štoll, Martin (advisor) ; Lokšík, Martin (referee)
The diploma thesis Karlovy Vary as a News Topic in ČT24 Broadcasting is de- voted to regional news from the city of Karlovy Vary, broadcasted in the news programs of the public service news channel ČT24 in 2019, 2020 and 2021, i.e. in the period before the Covid-19 outbreak and during it. The theoretical part at first presents the city of Karlovy Vary not only geographically, but also culturally and partly historically. Subsequently, it describes and analyzes regional reporting and also the undoubted ambiguity of this term. The last chapter of this part introduces the reader to the history of the news channel ČT24, its program schedule, etc. In the practical part of the thesis, space is devoted to mixed re- search - quantitative content analysis and description of the most frequently appearing news topics from the Karlovy Vary area in the news broadcasted on ČT24. The work as part of a qualitative research also uses semi-structured interview method. The research results are evaluated in the final chapter of the work. The work includes attachments - questions for the interview and at the same time a transcript of the entire interview with former regional reporter Jevhenija Vachničenko.
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Female Sports Commentators in Czech Television, gender aspects, professional experiences
Machalíková, Libuše ; Vochocová, Lenka (advisor) ; Štoll, Martin (referee)
The bachelor's thesis "Female Sports Commentators in Czech Television, gender aspects, professional experiences" analyses the work experiences of women and men in the sports editorial department of Czech Television, with a focus on gender stereotypes, and obstacles and positive trends with regard to gender equality. The theoretical part explores and defines key terms such as media, sports media, feminism (radical, social, Marxist, and socialist), and gender roles. The methodological section describes the research objectives, defends the choice of a qualitative approach, and details the data analysis process. In the practical part, the results of interviews with women and men from the sports editorial department are presented. The research suggests that gender equality in sports journalism is gradually increasing, but challenges persist, such as structural inequalities in leadership. The contribution of this work lies in providing a comprehensive overview of gender aspects in sports journalism.
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Parody of Czech Television in the series Dobré ráno, Brno! as a modern form of television entertainment
Straka, Tomáš ; Kruml, Milan (advisor) ; Štoll, Martin (referee)
This thesis deals with the analysis of the television series "Dobré ráno, Brno!" produced by Czech Television. The series serves as a parody of the original show "Dobré ráno", which is broadcast on weekdays and aims to provide "a morning dose of information and music, accompanied by interesting guests and tips". Czech Television has created a series that daringly parodies not only itself as a significant institution, including its employees, but also the television industry as a whole. The series allows for the analysis of key concepts of television entertainment, such as the use of parody, satire, humour, and hyperbole. The aim of this thesis is to determine the nature of parody in the series "Dobré ráno, Brno!" in relation to Czech Television and to examine how the series contributes to a greater genre diversity in television entertainment, particularly in the areas of parody, satire, and humour. The research method selected for this study is semiotic analysis, with an emphasis on the analysis of meanings on the level of denotation and connotation following the approach of Roland Barthes. The detailed semiotic analysis includes analysis of dialogues and verbal signs, examination of sound design, and the overall mise-en-scène analysis, including the analysis of individual characters, costumes,...
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The interpretation of film narrative in the works of Alejandro González Iňárritu
Juřenová, Nikola ; Klabíková Rábová, Tereza (advisor) ; Štoll, Martin (referee)
The presented master thesis explores the interpretation of film narrative in the works of the Mexican film director Alejandro González Iñárritu. Through a narrative analysis of seven feature films, including Amores Perros, Babel, and Bardo - False Chronicle of Handful of Truths, I will explore the director's distinctive approach to the construction of film narrative. The analysis includes aspects of narrative logic and temporal manipulation to identify recurring patterns and narrative devices used in Iñárritu's works. The theoretical part briefly introduces the director and anchors his position in the context of modern Mexican cinema. The methodological part of the work is based on the film theories of David Bordwell and Seymour Chatman. These are later supplemented by the theories of Charles Ramírez Berg and other authors, focusing on complicated narratives. The analytical part of the thesis examines the use of narrative technique, thematic motives, and socio-political contexts present in his films. Since the non-linear form of the story is not the only specific element of his work, I will also focus on a chronological examination of his filmography and artistic development in the time period 1983-2023. The findings of this analysis contribute to a deeper understanding of Iñárritu's directorial...
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The role of media and media messages in the series Vyprávěj
Pajerová, Karolína ; Štoll, Martin (advisor) ; Bednařík, Petr (referee)
The thesis entitled The Role of Media and Media Messages in the TV series Vyprávěj deals with the use of media and media messages in all episodes of the popular Czech television series Vyprávěj. The thesis looks at all the roles of media and media messages in the series and how the creators of the series used them. It also takes into account what specific media are introduced in the series and how the characters of the series come into contact with them. In the theoretical part, representatives of the most famous Czech and Czechoslovak family series are introduced, one of them being the Vyprávěj series. It is introduced in the following chapter, along with its creators, the characters that appear in the series, awards and the opinions of experts and viewers. Subsequently, the Czechoslovak media environment in the 1960s, 1970s and 1980s and the Czech one in the 1990s and the beginning of the new millennium are also presented in several pages. Space is also given to samizdat and exile media, advertising and the internet. In the practical part, the series Vyprávěj is analysed in terms of the use of media and media messages. In six categories, it is presented in detail what different media and media messages functioned in the various episodes of Tell, what media were most frequently used in the series...
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Analysis of documentary production of the online streaming service Netflix
Spěváková, Klára ; Štoll, Martin (advisor) ; Kruml, Milan (referee)
This thesis, titled Analysis of the Documentary Production of the Online Streaming Service Netflix, aims to describe the characteristics typical of Netflix's documentary production using a selection of films from 2015 to 2022. The films included in the analysis are American Murder: The Family Next Door, Schumacher, The Social Dilemma, The Tinder Swindler and David Attenborough: A Life on Our Planet. Based on semiotic and image analysis, it examines the various elements of film language used in these films - mise-en-scene, camera, editing and sound, including the narrative mode and structure of the film. The thesis also focuses on describing the key features of Netflix production, its use to influence audiences, and the search for the reason behind the popularity of this production. The thesis also includes a quantitative analysis of Netflix's documentary production.
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