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Entrepreneurial Intention of Business Development
Štěpánková, Tereza ; BA, Jan Klaiba, (referee) ; Heralecký, Tomáš (advisor)
The bachelor thesis deals with WHEELTAINER, a company which is based in Le Havre, France. This firm is focused on road container transport. At the place where the company is located, it is already very well known and this company would therefore be expanded. In my thesis, I will analyze the current state of the company and the possible extension of this one. I will present the theoretical knowledge in the first part. In the second part, I will do the specific analyzes and suggestions.
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Expansion Of The Selected Company Into a Foreign Market
Štěpánková, Tereza ; BA, Jan Klaiba (referee) ; Chlebovský, Vít (advisor)
This diploma thesis is focused on the expansion of a selected company in a foreign market. The main goal is to determine if the company should enter a foreign market. The first part of the diploma thesis is devoted to theoretical knowledge in the area of expansion of the company in a foreign markets. In the analytical part will be performed analyzes that are important for this diploma thesis. In the practical part of the thesis I will introduce the company, propose a strategy for entering a foreign market and evaluate the whole proposal.
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Expansion Of The Selected Company Into a Foreign Market
Štěpánková, Tereza ; BA, Jan Klaiba (referee) ; Chlebovský, Vít (advisor)
This diploma thesis is focused on the expansion of a selected company in a foreign market. The main goal is to determine if the company should enter a foreign market. The first part of the diploma thesis is devoted to theoretical knowledge in the area of expansion of the company in a foreign markets. In the analytical part will be performed analyzes that are important for this diploma thesis. In the practical part of the thesis I will introduce the company, propose a strategy for entering a foreign market and evaluate the whole proposal.
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Instagram jako komunikační nástroj prevence plýtvání potravinami u generace Z
Štěpánková, Tereza
ŠTĚPÁNKOVÁ, T. Instagram as a communication tool for prevention of food waste in Generation Z. Diploma thesis. Brno: Mendel University in Brno, 2023. At present, food waste is considered to be a serious problem worldwide, as thousands of tonnes of food are wasted every year. Food waste occurs at all stages of the food chain, but households account for the largest share. A change in consumer behaviour is therefore needed to minimise this waste. This thesis therefore aims to propose an appropriate communication campaign on the popular Instagram network aimed at preventing food waste and promoting sustainable behaviour, based on the identification of key factors influencing food waste rates among final consumers of the Z generation. This communication strategy is based primarily on information provided by quantitative and qualitative research and should make a positive contribution to changing food consumption behaviour.
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Perinatal brachial plexus palsy - comprehensive testing
Štěpánková, Tereza ; Vlčková, Blanka (advisor) ; Šafářová, Marcela (referee)
This thesis focuses on the comparison of the results of selected clinical trials in children with perinatal brachial plexus palsy (PBPP) in the age range of 4-6 years. The theoretical part summarizes the basic knowledge about the anatomical basis of PBPP, its types and levels of nerve injuries, the main comorbidities of PBPP, the most commonly used clinical trials, the possibilities of conservative and surgical therapy with emphasis on conservative therapy methods applied in the Czech Republic. The main goal was to determine the correlations between selected tests and verify their suitability for use in children with PBPP. Methods: A total of 14 probands with a diagnosed PBPP in the age range of 4-6 years (mean age 69.9 months; SD ± 11.6 months) were included in the study. All subjects underwent 3 clinical trials - Acvitve Movemet Scale (AMS), Brachial Plexus Outcome Measure (BPOM) and Bruininsk-Oseretsky Motor Proficiency Test - Second Edition (BOT-2), which were administered during 1-2 visits. Total and partial test results were recorded and compared in correlation analysis. Results: Based on the results of statistics a significant linear relationship between the scores of AMS and BPOM was confirmed (Pearson's r = 0.961; p < 0.001). No linear relationship between other tests or their partial...
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"Hipster" Tote Bag Wearers and their Fashion World
Štěpánková, Tereza ; Horák, Vít (advisor) ; Kotík, Michal (referee)
Tereza Štěpánková "Hipster" tote bag wearers and their fashion world Abstract This bachelor thesis deals with the "hipster" tote bag wearers, their fashion world and the role of the terms hipster and style in their life. The goal of the thesis is to find out, if the wearers of the tote bag can be compared to expert definitions of hipster or if there are any special regularities to describe at all. The thesis is composed of four parts, the theoretical part is an introduction to sociology of fashion, style, selfpresentation with citation of Georg Simmel, Erving Goffman and others. For the reason, that hipster is in some definitions considered a subculture, the term subculture is defined, as are the terms related to it. In the second chapter the term hipster itself and its problematic definition are argued with support of contemporary literature. The methodological part is a description of the research process and data collection. The content of the analytical part is formed by interview data interpreted in context of chosen theoretical theses. Three subchapters were formed in the analytical part based on the data, which present the outcome and answers to the research questions. These subchapters are Common elements between the hipster tote bag wearers and its noncoincidental character, The bag wearers' style...
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Expansion Of The Selected Company Into a Foreign Market
Štěpánková, Tereza ; BA, Jan Klaiba (referee) ; Chlebovský, Vít (advisor)
This diploma thesis is focused on the expansion of a selected company in a foreign market. The main goal is to determine if the company should enter a foreign market. The first part of the diploma thesis is devoted to theoretical knowledge in the area of expansion of the company in a foreign markets. In the analytical part will be performed analyzes that are important for this diploma thesis. In the practical part of the thesis I will introduce the company, propose a strategy for entering a foreign market and evaluate the whole proposal.
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Expansion Of The Selected Company Into a Foreign Market
Štěpánková, Tereza ; BA, Jan Klaiba (referee) ; Chlebovský, Vít (advisor)
This diploma thesis is focused on the expansion of a selected company in a foreign market. The main goal is to determine if the company should enter a foreign market. The first part of the diploma thesis is devoted to theoretical knowledge in the area of expansion of the company in a foreign markets. In the analytical part will be performed analyzes that are important for this diploma thesis. In the practical part of the thesis I will introduce the company, propose a strategy for entering a foreign market and evaluate the whole proposal.
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Socially Activating Services for Families with Children
ŠTĚPÁNKOVÁ, Tereza
The aim of this bachelor thesis was to find out a benefit of Socially Activating Services for Families with Children with autism spectrum disorders. Into account were taken points of view of parents with children with autism spectrum disorders, social workers and social service workers. In the theoretical part, the basic terms was defined. The terms included informations about autism spectrum disorders, families with children with autism spectrum disorders and socially activating services for families with children with autism spectrum disorders. In the practical part, the research question, dealing a benefit of socially activating services for families with children with autism was answered. Partial research questions tried to map the benefits of individual social activities of socially activating services for families with children with autism spectrum disorders. Specifically they included education and activation activities, social therapeutic activities and social skills training. The method of interviewing by means of half-structured interview, as well as qulitative research strategy were chosen ro the research. The analysis of the data was made with the use of clustering. The research sets were chosen with the help of purposed choice. The first research set consisted of 6 parents and the second one consited of 2 social workers and 2 social service workers fulfilling the predetermined choosing criteria. The research showed the main benefits of the Socially Activating Services for Families with Children with autism spectrum disorders: families gets help in every situation, child development, touch with other families, parents can share their worries and can consult with other families and feeling they are not alone. With using the street work it seems to be beneficial, because the child learns in a natural environment, uses the acquired skills in practice, the child learns the skills of the day, the family gains new experiences but also free time. According to opinion of parents main benefits of educational and activation activities were contact with other children, child development, adaptation to noise, contact with other parents, involvement of siblings in activities and rest for the parents during activities. The interviewed social workers and social services workers listed as the main benefits of educational and activation activities: resting for families, establishing and maintaining social contact, learning skills for everyday life, better communication, developing motor skills, and the fact that he family is integrated into society. According to opinion of parents, the main benefits of social therapeutic activities were finding the right way with the therapist, knowing that everything can be solved, sharing worries and calming inner. The interviewed social social workers listed as the main benefits of social therapeutic activites: supporting families with each other, reducing stress and developing the child in the social field. There are the main benefits of the social skills training according to opinion of parents of children with autism spectrum disorders: free time for parents, learning tolerance in children, children adapting, learning with imitation, learning cooperation, being part of collective, improving communication and applying skills in practice. There are the main benefits of the social skills training for family and their children with autism spectrum disorders according to opinion of social workers and social service workes: free time for parents, parents can use group counseling of social skills training, seeing the progress of the child and the children learn to express their needs and especially control their emotions. The bachelor thesis will serve as a feedback for the staff of Občanské sdružení ProCit, z.s. about the meaningfulness and the quality of the social activating activities.
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