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Possibilities of companies advertisement on fairs
Fusková, Michaela ; Klasová, Jana (referee) ; Dvořák, Jiří (advisor)
The bachelor´s thesis is focused on promotion of TONDACH Česká republika, Ltd. company on the fairs. It includes informations of different kinds of advertising on the fairs, possibilities and exhibits how efektively turn fairs into a profits. Also which forms are effective and which aren’t. Above all this the bachelor is focused on proposition of the optimal structure of advert on the fairs.
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Possibilities of Companies Advertisement of Fairs
Budínská, Lucie ; MBA, Kateřina Čapková, (referee) ; Dvořák, Jiří (advisor)
The bachelor's thesis is focused on promotion EXCON copmany, Ins. at the trade fairs. It contains information about the company being analyzed, the general advertising and advertising at trade fairs. Methods and examples of promotion at the trade fair, ways to prepare and implement the exhibition to meet all the required targets. Above all this bachelor's thesis is focused on proposition of the optimal structure of advent at the trade fairs.
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ZOO DVŮR KRÁLOVÉ - PAVILION OF ENTRY
Ander, Aleš ; Kokeš, Václav (referee) ; Boháč, Ivo (advisor)
The main subject of the thesis is the development of the architectural study of the new Zoo entrance pavilion in Dvůr Králové. This Zoo specializes in breeding of African animals. The emphasis is placed on wide program of associated functions, on exhibition and multipurpose premises with restaurants and facilities for the visitors. Prerequisite is usage of progressive and unconventional principles of exhibiting with application of newest technologies in order to inform visitors of the main theme - Africa, before they start the tour around the zoo.
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School of Art Brno
Divišová, Diana ; ing.arch. Lukáš Ležatka, Ph.D (referee) ; Pavlovský, Tomáš (advisor) ; Pěnčík, Jan (advisor)
The theme of the project was to create the School of Art. The schol will be used by the residents of all age groups from Brno and its surroundings. The land is located on the territory of Brno-Kraví hora. It is delimited by the street Kraví hora, adjacent park with astronomical observatory and planetarium and the allotments. The plot is in the sloping terrain and is currently located with 21 objects serving business entities. The plot is largely surrounded by the greenery of the gardens and adjacent park. The nearest building is an observatory and planetarium. In the vicinity there is also a sports centre and swimming pool. I proposed The proposed building is composed of blocks which are folded to each other at different height levels which allows to have separate purpose in each block: a musical, literary and dramatic art, multi- purpose hall and dance disciplines. Individual objects are interconnected a ramp, which is not wheelchair accessible, ramp serves just to connect these individual objects and also has the function of the architectural and aesthetic. In the northern corner of the plot is parking, arrival is secured by the street Kraví hora. At the southwest border of the land is terraced slope adjusted for free time activities
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PUBLIC CITY SPACE – RUDOLFOV
Kordík, Pavel ; Pospíšil, Zdeněk (referee) ; Boháč, Ivo (advisor)
The main goal of my work was find and define a form of content for potential reconstruction of the castle Rudolfov. The purpose was a make this castle a good place for serving to city. This thesis is a last from analyzes and proposals for dealing with the city Rudolfov and its public space, which I developed in the whole masters degree: City - Vision for the Future. My work has been divided into four semesters. In first one, i have made a detailed analysis of the city Rudolfov and identifying the problem areas and main city problems, which I also discussed. In the second semester the work was focused on new study for new city center. In the third semester, I continued working on urban development studies of the northern slope with relation to the newly created center. For the thesis I chose the troubled and valuable place of the city with a cultural monument that formerly served as barracks and today it is looking for a new use. All studies were designed to contribute positively to the future development of the town Rudolfov.
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Gallery of modern art
Husárová, Anette ; Kipila, Lubomír (referee) ; Boháč, Ivo (advisor)
The conceptual design of the Gallery of Modern Art is created with the aim to build the timeless social and cultural center, situated in urban conservation zone, which is in the connection with the cultural axis of the existing round avenue of Brno. The proposed building is located in the Moravian Square, in the place of the existing park. It is a neoplasm in the historic space, which is adding the uniqueness of surrounding by its concept. This proposed building will reflect the most modern architectural, building and construction elements.
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LABORARTORY BRNO
Šešulková, Miroslava ; Nový, Vítězslav (referee) ; Ponešová, Barbora (advisor)
Main task of this thesis is to create a gallery of architecture, design and contemporary art in close proximity of Brno ring road - on the edge of the historic city center. My proposal makes available part of the plot for the next townhouse and concentrates mass in a thin, high box, which is well accessible to the public. Showrooms are located on the top floors. Below them I placed block of workshops communicating with the street space. The entrance area leads into an atrium that divides the gallery into two parts. In this area, the interaction of all visitors takes place .
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Modern Art Gallery Brno
Manclová, Miroslava ; Fišer, Jiří (referee) ; Odvárka, Antonín (advisor) ; Štěpánek, Ladislav (advisor)
The theme of the project was to create a new gallery of modern art. The gallery will be used by the residents of all age groups from Brno and its surroundings. The land is located on the territory of Brno-Kraví hora. It is delimited by the street Kraví hora, adjacent park with astronomical observatory and planetarium and the allotments. The plot is in the sloping terrain and is currently located with 21 objects serving business entities. The plot is largely surrounded by the greenery of the gardens and adjacent park. The nearest building is an observatory and planetarium. In the vicinity there is also a sports centre and swimming pool. In its proposal, I therefore created another park in which the objects of gallery are integrated and which continuously builds on an already existing park. The Gallery is divided into three buildings, which are connected by an underground communication object. It is also designe dan object with a café and a lecture hall and object with the studios. In the northern corner of the plot is designed parking place, arrival is secured after the street Kraví hora. In the south-western boundary of the plot is terraced slope adapted for leisure activities. My intention was to design a smaller amounts, which may be easier to integrate into a park environment. Objects have only one floor. Gallery objects have another underground floor, which is to ensure the communication between them. Plans have a simple trapezoid shape, which is expanding away from the center of the square, around which are arranged. Roofs are standard with a different slant. Object with the studios has a different height levels.
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Kraví hora - BUT Family silver
Davčíková, Gabriela ; Kyselka,, Mojmír (referee) ; Nový, Alois (advisor)
The subject matter of the Master's Thesis deals with the design of the Brno University of Technology (BUT) compound on Kraví hora and comes as a follow-up to the work done in the previous academic term. The aim was to combine the interests of the city of Brno and that of the Brno University of Technology (BUT); to create a common zone which would incorporate attractive park areas for the general public and a representational space for the promotion of BUT and other activities that the university has been lacking to date. The primary objective was to make the compound more accessible to the public as there are currently community gardens which stand as a barrier. The entire BUT compound is thus integrated with the neighbourhood, providing numerous public areas that are ideal for relaxation and leisure activities where people may enjoy their free time. The new buildings will offer visitors an introduction to the history and current state of the University of Technology, mainly via exhibitions and entertainment. The faculty buildings, designed as a recruitment centre and used to present student work, will perform additional functions. The current facilities will be utilized as areas for graduates in creative disciplines who will be able to rent their first art studios there. The new buildings are set in the terrain so as not to disrupt the natural aspect of the park, seamlessly blending into the surrounding landscape. Another interesting feature is an observation tower, designed to further utilize the location's potential and provide visitors with a wide view of the area, far into its surroundings.
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