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Evaluation of the Economic Situation of the Selected Private Corporation and Proposals to its Improvement
Fojtíková, Klára ; Hlavinka, Roman (referee) ; Hanušová, Helena (advisor)
The aim of this bachelor thesis is to analyses British American Tobacco (Czech Republic), s.r.o. company. The thesis is divided into two main parts. In the first, theoretical part the methods of financial analysis, it’s concepts and sources are described and in the second, practical part the company British American Tobacco (Czech Republic), s.r.o. it self is introduced. After that, the selected indicators are calculated on the grounds of date which were obtained from the company’s annual reports. In the conclusion of the thesis the proposals for financial stability improvement are presented.
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The Meaning and Role of ČT art in the Musical Life of the Czech Republic
Mochnáčová, Michaela ; BĚLOR, Roman (advisor) ; ŠTILEC, Jiří (referee)
This bachelor thesis deals with an approaching the deeper knowledge of the cultural TV channel ČT art which started its broadcasting o of August 2013 and nowadays is the one best-evaluated TV channel with the regard to the satisfaction of television viewers. The first chapter of the thesis is focused on the organizational structure of Česká televize, the council of Česká televize its statute, the codex and the ethical panel and the laws under which it is governed. The second chapter is about the origin of ČT art and the dramaturgy of its TV shows. The third chapter describes the viewing of ČT art in overall audience measurement of Česká televize as well as the viewing of the particular music programs on ČT art. The fourth chapter contains the basics overview of the budget based on Česká televize´s annual reports focusing on cultural shows and its production financial aspect including musical shows. The final chapter is dedicated to the International TV Festival Zlatá Praha which is closely connected with ČT art.
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