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Cost Management in Relation to Business Performance
KUPSKÁ, Andrea
The thesis is focused on the Cost Management in the Relation to Business Performance. The aim of this thesis is analysis of the management costs, their evaluation and suggest some key performance indicators. There are defined cost, calculation, performance and key performance indicators in this thesis. The practical part was elaborated on the basis of data from the company MOTOR JIKOV. There were used methods of observation, exploration and communication with the company. There is an analysis of costing of the filial company and there are some key indicators suggested for the company.
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Low EV/EBITDA multiple: inefficient market or a hidden potential for Fortuna Entertainment Group?
Bochkareva, Ekaterina ; Strouhal, Jiří (advisor) ; Strnad, Martin (referee)
This thesis was initiated by Penta Investment as a reaction on the significant difference in EV EBITDA multiple of Fortuna and its peers, European listed betting and gaming companies. It seeks to find the reason for more than twice higher multiple and a possibility to increase it by applying best international practices in case there is a feasible way to do it for Fortuna. Three hypotheses address the possible reasons for the difference, peers incomparability, market inefficiency and opportunity for Fortuna to increase the multiple by bringing the most influential KPIs the average level of its peers. The analysis is done with a help of comparative analysis, benchmarking, regression analysis and interviews of equity analysts. As a result, action plan for increasing EV EBITDA multiple for Fortuna is developed.
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Návrh rámce pro monitoring sociálních médií a klíčových ukazatelů výkonnosti pro společnost působící na trhu vlasové kosmetiky
Maurer, Julia Elisabeth ; Král, Petr (advisor) ; Roscher, Katharina (referee)
This work reviews the current literature and application methods of strategic KPI frameworks, KPI definition and measurement, target setting and benchmarking for social networks based on journals, books and whitepapers while including an interview with a social media agency. In a second step, the acquired knowledge is applied on a case study for a salon haircare company. The conclusions are based on in-company experts in the field, external social media agencies and an internal survey. Based on a behavioral survey, the requirements and gaps in the organization are identified. This leads to the application of a theoretical framework on the case company and a suitable definition of KPIs. The final delivery includes an analytical tool measuring all KPIs. Finally, all KPIs are related to targets and benchmarks from industry, social network sites, competitors and historical data. The final results are easily transferrable to other players in the industry.
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Classification of IT Products and Services Designed to Manage Corporate Performance Management
Svarovský, Jiří ; Honza, Dalibor (referee) ; Sodomka, Petr (advisor)
This bachelor thesis is concentrated on general description of Corporate Performance management (CPM). It explains important theoretical terms, describes concept and possibilities of use these tools and it is focused on explanation why are them helpful and how to use them. In next part is analysis of present CPM solutions. A research of the seven most important solutions on Czech market has been written, and there is a part about their differences, advantages and disadvantages. In the end is written about practical use of this concept in two large organizations. First is middle sized factory and second is international corporation which works in ICT.
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Assesment of Economic Indicators of the Company Using Statistical Methods
Miloševský, Filip ; Zamcová, Hana (referee) ; Doubravský, Karel (advisor)
The bachelor's thesis deals with the present financial situation of the Aero Vochovody AEROSPACE a.s. and analyses the data and economic indicators taken from accounting system of company. From the knowledge of historical data and corect interpretation and forecasting preconditions for the future the company will be used as a tool for strategic a planning purpouses of the company. Time series analysis and regression analysis is used in the thesis for evaluation of time series tendency and estimation of prognosis for upcoming years. With a help of these methods, values which enterprise should achieve in upcomming year will be determined.
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Introduction of selected Performance Measures in a selected Company
Kříž, Jakub ; Zelená, Veronika (advisor) ; Přibil, Jiří (referee)
The aim of this bachelor thesis is to perform a literature search focused on the issue of Balanced Scorecard and subsequent application of theoretical knowledge to the chosen company. At the beginning of my work the origin and nature of this method are described in brief. Furthermore, my work thoroughly describes the different perspectives of the Balanced Scorecard, and there is also a mention of the issue of strategic maps and key performance indicators in the context of the Balanced Scorecard method. Conclusion of the bachelor thesis is strategic map TOPTHERM Company Ltd., which served as the basis for the design of the Balanced Scorecard at the company.
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Franchising form of cooperation with adidas Czech republic
Jelínek, Josef ; Cimler, Petr (advisor) ; Hommerová, Dita (referee)
The aim of the Bachelor's thesis is to describe and analyse current franchise system in adidas ČR, l. t. d. and on the basis of outputs recommend systematic changes which are applicable and lead into system efficiency of cooperation with franchise partners of adidas ČR l. t. d. The theoretical part uses background research to deal with the view of the problems of a franchise model based on available resources. The aim of the first theoretical part of the thesis is to obtain basic information on the development of franchising, to introduce a definition of franchising, its characteristics, types and terms, including a description of the current situation and development of franchising in the Czech Republic. The aim of the second theoretical part is to describe the systemic advantages of franchising and also its advantages and disadvantages for both parties participating in this business model - the franchisee and the franchisor. The theoretical analysis is a prerequisite for the practical part of the thesis, the aim of which is to use seven years of experience in the business department at adidas ČR l. t. d. and to analyze the current franchising system at adidas ČR l. t. d., its pros and cons, with an effort to develop recommendations for systemic changes that would be applicable for improving the system of cooperation with franchise partners of adidas ČR l. t. d.
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Client´s Needs in the Relationship with 3PL Provider
Coňková, Petra ; Jirsák, Petr (advisor) ; Vinš, Marek (referee)
This Master's Thesis focuses on outsourcing of logistics services. In the theoretical part of the thesis there is a general description of outsourcing of logistics services, advantages and disadvantages of logistics outsourcing, history and current state of the logistic market and attitude of providers of logistics services towards sustainable development. Next part of the thesis describes phases of outsourcing process, types of contracts and tools that help control outsourcing relationship. In the practical part of the thesis in-depth interviews are used to analyze needs of 3PL client. Based on the information gathered from the in-depth interviews recommendations are created. These recommendations are supposed to raise client's satisfaction and evolve and improve cooperation. The aim of this Master's Thesis is to determine gaps between client's request and real state of provided services.
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Management information system optimization in specific company
Prchlík, Vladimír ; Matyáš, Ondřej (advisor) ; Boučková, Markéta (referee)
The diploma thesis is concerned with the optimization in selected areas of management information system on the example of a specific company. The aim is to optimize the selected areas of the system, which were selected in collaboration with the company. The result of this work is to design the system of outputs, metrics and key performance indicators. These, through the management information system, inform the user about the performance of the company and enable him to monitor, analyze and manage areas of interest. The main area of interest is assortment of goods reporting from the perspective of company and their branches. Thesis during the optimization of management information system outputs solves seasonality adjustment, improves costing system and behavior of assortment of goods.
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