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Online strategické chování podniků zaměřených na cyklistiku
Dudová, Kateřina
The main objective of this thesis is to evaluate the online strategic behaviour of businesses operating in the cycling sector. The theoretical part of the thesis explains the main concepts such as e-commerce, B2C and B2B models, strategy and strategic management and online customer buying behaviour in e-commerce. The empirical part of the thesis then focuses on the quantitative research of the factors influencing online shopping behaviour of the selected online stores, which the author evaluated using the method of situational analysis and benchmarking. The resulting strategic positions are complemented by the calculation of selected financial analysis indicators. According to the results of both partial research a balanced e-commerce strategy prevails among the companies. The results of the financial analysis were to some extent influenced by the Covid-19 pandemic crisis.
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Comparison of the Czech and Norwegian models of training preparation of national men's rowing teams
Fleissner, Jan ; Macas, Tomáš (advisor) ; Koudela, Filip (referee)
Title: Comparison of the Czech and Norwegian models of training preparation of national men's rowing teams Aims: To create an inspiring source of information for coaches and competitors based on the differences between the Norwegian and Czech models of sports training in rowing. This study should give coaches and athletes insight into the current sports training of the world's best rowers and provide a model for creating training plans. Methods: The present study is a comparative review aimed at mapping and comparing some of the performance factors in rowing. The research data is a record of training models of the Norwegian and Czech national men's rowing teams. In order to explore the given question, it was necessary to study a large number of different sources and professional publications that could be traced and studied in available databases and libraries, as well as records of racing teams and coaches working in the field of professional sport. The Norwegian and Czech training models are compared based on chosen parameters. The parameters of comparison are the number of training intensity zones used by each team and the difference in the percentage of training intensity zones per annual training cycle. The following attribute observed was the annual training volumes. Last but not least, other...
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The issue of an offender's personality in criminology
Knapová, Karolína ; Marešová, Alena (advisor) ; Zoubková, Ivana (referee)
The Issue of an Offender's Personality in Criminology Abstract The central theme of this master's thesis is the offender's personality in criminology. The issue is very complex as it draws from theoretical and practical knowledge of many fields of science. Offender's personality arises from interaction of a vast amount of factors. The aim of the thesis is to introduce the offender's personality as the so-called biopsychosocial phenomenon. The variables that are involved in its formation can be sorted systematically according to their origin into a biological sphere, psychological sphere and social sphere, which corresponds to the division of the chapters in the text of the master's thesis. With respect to the name of the thesis, the first chapter is discussing criminology as a science, with closer focus at aspects associated with the offender and its personality. The second chapter analyzes different concepts of an offender that can be encountered in the doctrines of substantial criminal law, procedural criminal law and criminology. It also further describes essential terms that occur in connection with an offender, such as age, insanity or mental illness. The main chapter is the third chapter focused on the offender's personality and important factors that are to shape its personality. The first subsection...
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Faktory ovlivňující početnost nepůvodního savčího predátora kočky domácí (Felis catus) ve středoevropské kulturní krajině a lidských sídlech.
KALENDOVÁ, Pavlína
The domestic cat is currently one of the most widespread invasive predators, which causes great losses to populations of many species. Due to its strong association with humans, individuals of this species are found on almost every continent and many islands, where it acts as a strong extinction factor. Using point counts, I surveyed the abundance of cats and bird species in the vicinity of České Budějovice and evaluated whether selected environmental factors influence the presence of domestic cats. The selected factors included site type, habitat, weather, temperature, season, and amount of vegetation at the site at the time of the inspection. The weather was only factor that had a statistically significant effect. Specifically, more cats were recorded on partly cloudy and sunny days than on bright or gloomy days. I also investigated whether the presence of the domestic cat at a given location has an effect on the number of recorded bird species or the number of individuals. According to the results, the presence of one or more cats at particular sites did not have a statistically significant effect on the number of bird species or the number of individuals.
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Factors Influencing Children's Financial Literacy
WEDLOVÁ, Zuzana
The bachelor thesis deals with the issue of financial literacy in children aged 6-15 years and the factors that influence the level of financial literacy. The first chapter characterizes financial literacy and its importance. The second chapter describes objective and subjective factors of financial literacy and organizes the knowledge gained from the study of literature, including research findings. The third chapter is devoted to the issue of fostering financial literacy within the framework of basic education in the Czech Republic.
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Chování spotřebitele na trhu s knihami
Očenášková, Martina
The diploma thesis deals with the behaviour of adolescent consumers on the book market, more precisely on the book market with a literary fiction. The aim of the diploma thesis is primarily to examine the influencing factors, which affect these consumers and, based on them, to suggest recommendations for entities operating on this market. The literature research introduces the theoretical basis of consumer behaviour, the factors that affect them, the purchasing decision-making process or the marketing communication mix. It is also possible to find a closer look at the adolescent consumer in the digital age in this part. Furthermore, an overview of the Czech book market and the current situation on this market is given. The analysis of both secondary and primary data obtained by a question-naire survey is performed in our own work. On the basis of our findings, market-ing recommendations are suggested for entities, who operate on the book market.
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Factors influencing life satisfaction, the GDP indicator in relation to happiness and life satisfaction
Nováčková, Veronika ; Vejchodská, Eliška (advisor) ; Frič, Pavol (referee)
The main topic of the master thesis is the relationship between life satisfaction and the GDP indicator. Factors that influence life satisfaction are the subject of my research. The master thesis is based on two scientific studies that deal with the relationship between life satisfaction and the GDP indicator. The conclusions of these two studies contradict each other. The first study was published in 1974 by Richard Easterlin. According to Easterlin's paradox, the people's happiness in a given country does not increase with increasing GDP in the long run. When people reach a certain level of wealth and material well-being, their subjective happiness and overall life satisfaction do not grow anymore. The second scientific study was published in 2008 by Stevenson and Wolfers. The authors concluded that there is a positive correlation between life satisfaction and increasing GDP per capita in many countries. This master's thesis aimed to find out what could be the reason behind this contradiction. Moreover, the master's thesis aimed to identify factors influencing life satisfaction. In the empirical part of the work, I used qualitative research methods. Based on the methodologies used in the two studies, I created two types of questionnaires. In total, I conducted fifty semi- structured interviews....
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Sports preparation of para hockey players in Czech Republic
Gojová, Barbora ; Šťastný, Petr (advisor) ; Šteffl, Michal (referee)
Title: Sports training of national Para ice hockey team players in the Czech Republic Results: Using theoretical knowledge, questionnaire survey and based on interviews with the coach of the para hockey team of the Czech Republic, to describe the current level of sports preparation of para hockey players in the Czech Republic. The sub-goal was to design suitable exercises on and off the ice. Method: Within the theoretical part, a method of literature research was chosen to present basic information about para hockey and its training in the Czech Republic. The research was conceived as mixed. The methods of data collection were a questionnaire and a semi-structured interview. Descriptive statistics were used to analyze the data. In the case of open questions and interview analysis, the method of creating clusters was used. Results: Training units are insufficient in terms of complexity, lacking, for example, a focus on endurance and training of game skills. Hockey clubs lack a sufficient number of off-ice training units, there is no recovery and rest plan, and very little emphasis is placed on compensatory training. The absence of individual training is also problematic. Training in the season focuses mainly on shooting and passing practice. There is a lack of training of other important techniques,...
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Organized and Individual Activities for Seniors in Retirement Home
SEHNOUTKOVÁ, Denisa
The theoretical part of my bachelor thesis deals with general terms related to social work, social worker, confidentiality or quality standards of social services. Here I also analyse the field which is crucial for my thesis and that is the elderly people, their activities, quality of life and how they spend their leisure time. In the practical part of my bachelor thesis I describe the activities for the elderly in a home for the elderly, namely in the G centrum Tábor. The aim of my thesis is to find out what activities are offered to the elderly and to identify the factors that influence the participation in the activation programmes. In my research I try to answer several questions, such as whether particular elderly people take part in the activities, which activities are most asked for by them or what are the main factors that influence the participation in such activities. I reached my goals thanks to a quality research. I acquired the data through a semi-structured interview and then I divided the information into codes and categories. In the research group there were six clients of the G centrum Tábor. I carried out the research in June 2020. I think that my bachelor's thesis can serve as feedback to employees and management of the G Centrum Tábor from their clients.
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Metodic book for preparing the Orienteering for teachers on university of sports.
BAŠTÝŘ, Martin
The bachelor thesis entitled "Factors influencing the successful completion of orienteering at sport schools" deals with the origin and development of orienteering in the theoretical part. Furthermore, it deals with basic rules and describes specific map for orienteering which includes special mapping key that is needed to know and understand. It also describes how the participant should be properly dressed and equipped. In the practical part is specified participation in orienteering and obtaining of specific results which are then analysed and compared whether the established hypotheses are confirmed or not. There are also attached examples of race tracks in annex which students attended and control points that had to find. This thesis evaluates primarily the factor which is the correct work with the map and orientation in the terrain according to the map.
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