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Phenomenon Multilevel marketing
Hochman, Jiří ; Pešek, Ondřej (advisor) ; Křížek, Miroslav (referee)
The Bachelor's thesis deals with multilevel marketing phenomenon which is on the rise in the Czech Republic recently. It tries to clarify why, and also shows the real problems and situations which meets interested persons. The second part is practical. It deals with company EFCZ. In this part are described several problems regarding the company. In the conclusion are recommended several steps which should be taken by the company to improve it's situation.

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