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The business plan selected hotel in the region Jindřichohradecko
ŠKRLETOVÁ, Iveta
Bachelor´s thesis is focused on analyzing tourism services in the region Jindřichohradecko and design optimal business plan for a hotel according to the current trends. The theoretical part informs readers about how to build a business plan. Analytical part shows characteristics of tourism in the region and current trends in hotel business. In the synthetic part was carried out a business plan to build a hotel that meets the criteria of horse station. Part of the project is financing plan, which shows the evaluation of economic efficiency.

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