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The Use of payment cards at the czech retail market
Kubát, Martin ; Filipová, Alena (advisor) ; Zeman, Jiří (referee)
The aim of the diploma thesis The Use of payment cards at the czech retail market is the analysis of benefits for card holders and the retailers. The theoretical part describes the history of payment cards, their types, variability of their use and supporting services and defines the relationship among holders of payment cards, banks and retailers. The practical part is focused on the research motives for using payment cards by their holders and the retailers.

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