National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Pozice českého tradičního obchodu na maloobchodním trhu
Svobodová, Erika
The diploma thesis deals with Czech traditional retailers and their position on the retail market in comparison with large multinational chains. The aim is to propose measures to increase the sustainability of small and medium-sized retail compa-nies operating in the Czech market. It is based on a situational analysis of the market and the results of a questionnaire survey focused on customers of small and medium-sized stores up to 400 m2 and their preferences when they choose a shopping place
Český systém kvality služeb v cestovním ruchu
Svobodová, Erika
This Bachelor Thesis deals with the issue of Czech system of quality of services in tourism, clarifies the basics and structure of the system. The main goal of this ba-chelor thesis is find out, what is awareness of ČSKS from the perpective of firms doing business in the field of tourism and related services in the Czech Republic. Also find out what are the advantages and disadvantages of this system. Another goal is to make recommendations on how to proceed. To achieve the main goal of bachelor thesis was made questionnaire survey for certified and non-certified firms. After evaluating the questionnaire survey, there was found out a lack of promotion and a low overall awareness of the system, both between tourism organizations and customers. Finally, improvements to the system´s promotion are proposed.

See also: similar author names
1 Svobodová, Elena
30 Svobodová, Eliška
51 Svobodová, Eva
1 Svobodová, Eva.
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