National Repository of Grey Literature 13 records found  1 - 10next  jump to record: Search took 0.00 seconds. 
Presentation of social roles and personal characteristics on social media
Mutinský, Petr ; Sedláček, Mojmír (advisor) ; Štětovská, Iva (referee)
This Bachelor thesis deals with the presentation and design of the analysis of social roles and personality characteristics on social networking services in the Czech population. The literary overview part describes the key concepts for orientation in the online environment and briefly characterizes the individual issues of using social networks together with their phenomena. It also presents an overview of selected research from the Czech and foreign academic environment. In the second part, research is proposed to analyze and explain individual phenomena using the personality inventory NEO-FFI with the help of a semi-structured in- depth interview enriched with the method of photo-elicitation, analysis of profiles on different social networks and subsequent comparison of data to verify credibility and authenticity of self-presentation. The aim of the research proposal is to draw attention to the issue of self- presentation and manifestation of individual characteristics in offline and online environments across various social online media and to bring possible solutions. Keywords Self-presentation, self-disclosure, social networks, social roles, personality characteristics I
Storytelling as a method of persuasion
Plintová, Petra ; Vranka, Marek (advisor) ; Sedláček, Mojmír (referee)
The bachelor thesis is dedicated to narrating of stories. The first part sets basic definitions, characteristics and information important for this task. It proceeds with chapters on functions of stories and description of the term "universal myth". It follows with a chapter focused on neurobiological effects on the listener. The second part of this paper is dedicated towards storytelling. Storytelling is introduced as a marketing strategy and a useful technique of persuasion. The thesis presents various applications of stories in the world of marketing, brands and non-profit organizations. This second part contains examples of stories used in marketing and advertising. Third part of this paper proposes an experiment which examines the possible effects of stories onto evaluation of the attractiveness of things, specifically for this experiment we chose paintings. Powered by TCPDF (
Interindividual differences in emotion recognition
Chroustová, Eva ; Höschlová, Eva (advisor) ; Sedláček, Mojmír (referee)
The work deals with interindividual differences in emotion recognition, therefore it first introduces basic emotions, which is the concept used both by a number of studies and test methods looking into the ability to recognize emotions. Subsequently our attention focuses on emotion expressions, particularly the matter of their universality and function. The third chapter is devoted to emotion recognition itself, first to its importance and process and then to differences in this ability, which is the core of the work. What is known about it, however, is based on the traditional basic emotion method therefore the final chapter of the theoretical part aims at some difficulties of this method. The theoretical part is the basis for a design of the quantitative exploratory research whose aim is to look into the link between personality traits and the ability to recognize emotions. Keywords basic emotions, emotion recognition, interindividual difference
Effects of Using Multimedia Technologies on Selected Aspects of Romantic Relationships
Kulhánková, Eva ; Šulová, Lenka (advisor) ; Sedláček, Mojmír (referee)
This thesis focuses on mapping the action of the multimedia technologies (MMT) on selected aspects of the partner relationship. In the theoretical part the particular components of the relationship (relationship satisfaction, trust, communication and leisure time) and their association with the usage of particular media by partners are described. For the research the mixed methods design was chosen, while in the quantitative part online questionnaire was used, which was filled in by 210 respondents. In the qualitative part semi-structured interviews with three couples were made. The outcome of this thesis is a description of the frequency and ways of using MMT, mapping effects on the relationship and overall evaluation of advantages and disadvantages of using MMT for the relationship. The results showed that partners mainly use MMT to contact the other partner, mainly to express love. Mostly they use chat to contact each other, then phone calls and text messages. As a disadvantage of the mediated communication partners perceive the absence of nonverbal communication and presence of misunderstanding. To sum it up, the positive effects on the relationship are: frequent contact with partner, use of MMT to express love to partner, full attention from partner without use of MMT, use of MMT for spending...
Facebook and the positive relationships of children aged 15-19
Nováková, Hana ; Štětovská, Iva (advisor) ; Sedláček, Mojmír (referee)
This thesis deals with a subject of relationship between the usage of social site Facebook and the level of satisfaction in relationships with friends and acquitances among adolescents. The main survey question deals with a relationship between total time spent on Facebook and friendship satisfaction. The first partial question compares in detail the differences between the time spent on specific activities on Facebook and its relation to friendship satisfaction among adolescents. The second partial question divides Facebook activities to active and pasive and compares total times spent on each activities with measure of friendship satisfaction. Summary of literature is dealing with specifics of communication on the internet, importance of relationships in persons life and finally descripes social site Facebook and ways of using Facebook. At the end there is a proposal of quantative research, where two questionnaires should be used. The first qestionnaire measures the time spent on Facebook and is originally created by author and based on previous researches. The second questionaire, measures the satiscaftion in field of friendship and it is taken from Qestionnaire of life satisfaction. Specifically the scale of: Friends and relatives is taken from the QLS. Results from both questionnaires would...
Effective persuasion in restaurant services
Fialová, Markéta ; Vranka, Marek (advisor) ; Sedláček, Mojmír (referee)
This bachelor thesis is dedicated to the psychological topic of persuasion and it brings findings from the theoretical background of the topic as well as a design of a practical application in the field of restaurant services. The theoretical part is focused on the definition of persuasion, ethical aspects and factors which appear in the proces of persuasion. The main stress is put on the presentation of these findings in the context of restaurant services; the studies are therefore presented on the example of a visit of an imaginary restaurant. The practical part of the thesis is focused on a design of a specific project. It desribes an experiment which would compare the efficacy of the principle known as social proof in both idividualistic and collectivistic cultures. Powered by TCPDF (
Intrapersonal Communication and Its Role in Attitude Change
Kroufek, Marek ; Boukalová, Hedvika (advisor) ; Sedláček, Mojmír (referee)
This bachelor's thesis focuses on intrapersonal communication and its significance in the process of self-persuasion. In the first topic of the thesis, an essential overview of the two close concepts, intrapersonal communication and inner speech, is presented. Then the thesis describes forms and functions of intrapersonal communication with the emphasis on inner dialogue and introduces Dialogical Self Theory by Hubert Hermans. The other thesis's topic deals with attitude change through the processes of persuasion and self-persuasion, presents examples of self-persuasion models and puts it into the context of intrapersonal communication. The thesis hypothesises that intrapersonal communication, especially in the form of inner dialogue, may function as an instrument of self-persuasion and therefore inner dialogical activity may manifest in susceptibility to persuasion. The research project proposal outlines a possible way to explore the relationship between the concepts by using research methods. The proposed quantitative research measures a correlation between Inner Dialogical Activity Scale (IDAS) by Piotr Oleś and Susceptibility-to-Persuasion-II scale (StP-II) and explores a possible influence of personality traits according to NEO-PI-R inventory. Keywords intrapersonal communication, inner...
Urbanová, Kateřina ; Boukalová, Hedvika (advisor) ; Sedláček, Mojmír (referee)
This bachelor's thesis is focused on cyberstalking, its victims and offenders. The purpose of this thesis is mapping of this criminal offence from the psychological point of view and from the law point of view as well. First part is aimed on characterisation of stalking, its manifestation and history followed by cyberspace theme and its specifics. Introduction the manifestation of cyberstalking, the typical victims, offenders and the impact on victims is the main part of the thesis. Last part is focused on introduction of cyberstalking in the law. Proposal od practical part is focused on qualitative research into the behaviour of victims on the internet and impact of cyberstalking on victims.
Reflection of personality in humour on social networks
Mičke, Marek ; Horáková Hoskovcová, Simona (advisor) ; Sedláček, Mojmír (referee)
The work is dealing with humour on social networks, focusing on Facebook, and its relation to personality traits of the people who search for this humour. It classifies types of humour and examines whether there may be a correlation between these types of humour and personality traits and demographics. This work is trying to find a relationship between what the respondent is like and what type of humour he chooses to subscribe to. The concept of NEO-PI-R is used to determine personality traits. It also focuses on humour on social networks itself, it attempts to capture the basic elements of its development and to show the often repetitive patterns that appear in the humour on social networks as well as the events that have an impact on this phenomenon. In the last part of the work there is designed a research based on quantitative survey and qualitative analysis. In the qualitative part, all respondent's Facebook profiles would be analyzed using Big Data Analysis software, which should show what kinds of humour and how big amount of it the respondent follows. Then the respondent would fill the NEO-PI-R inventory, so that we could discover his or her personality traits. Lastly we would be looking for a correlation between the results of the questionnaire and the humor that the respondent monitors...
Specific psychological phenomena of online dating
Kretíková, Andrea ; Štětovská, Iva (advisor) ; Sedláček, Mojmír (referee)
This bachelor thesis is focused on the cyber-psychological topic of online dating. Through international research's articles are defined specific psychological phenomena such as self- presentation and self-reflection associated with creating a dating profile. Furthermore, other presented factors are preferences and psychological aspects of selecting a potential partner, establishing the first communication and some of the risky behaviour for example trolling, sexting, deceptive and criminal behaviour. The suggested design of a research replication study is based on American research by authors Jin and Martin (Jin & Martin, 2015). It focuses on perceptions and attitudes of college students to different types of profiles (conservative, open) and their fictitious owners.

National Repository of Grey Literature : 13 records found   1 - 10next  jump to record:
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