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The role of travel agents in tourism development in South County
TUHÁČEK, František
The thesis analyzes QUICKTOUR travel agency . The analysis was focused on the promotion strategy, discounts , and especially the knowledge of product portfolio, a travel agency. The paper presents trends in tourism , which are reflected in the recommendation for a travel agency . Further work is part of the field investigation , which focused on general awareness of the travel office and also whether residents used the services of travel agencies. He was then designed a product that tries to thoroughly exploit the potential of tourism in South Bohemia. The product is designed for foreign clients and is focused on incoming - incoming tourism . Finally recommendations were designed for a travel agency , which should motivate new potential clients to visit a travel agency.

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1 Tuháček, Filip
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