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National Repository of Grey Literature

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Udržitelnost cestovního ruchu v kontextu destinačního managementu Schwarzová, Lenka The aim of the diploma thesis is to evaluate the impact of tourism in the destination of Český Krumlov. To achieve this, it is used secondary sources and results of primary marketing research carried out among local inhabitants. Based on the findings is compilated SWOT matrix and recommendations are proposed to optimize the effects of tourism. Detailed record

Hodnocení turistické destinace Český Krumlov Schwarzová, Lenka Detailed record

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8	SCHWARZOVÁ, Lucie
8	Schwarzová, Lucie

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