Home > Search Results: SVOJŠOVÁ, Barbora
Search:
Search Tips :: Advanced Search
Search collections:
Sort by: Display results: Output format:
National Repository of Grey Literature 1 records found  Search took 0.01 seconds. 
Customer satisfaction of the selected business entity
 SVOJŠOVÁ, Barbora
The bachelor thesis focuses on customer satisfaction of a selected business entity. The aim is to evaluate the current satisfaction of guests in the Hotel U Kapličky in Písek and to suggest recommendations to improve the service. The thesis begins with the theoretical part, where customers and their satisfaction are characterized, then the business entities and the specifics of marketing within accommodation and catering services are discussed. These pieces of theoretical information are then used in the analytical part dealing with the evaluation of guest satisfaction in the hotel environment. The practical part consists of a questionnaire survey and an individual in-depth interview with a manager to determine guest satisfaction. The final part contains suggestions and recommendations to improve overall guest satisfaction.
Detailed record

Interested in being notified about new results for this query?
Subscribe to the RSS feed.
Digital Repository :: Search :: Submit :: Personalize :: Help
Powered by Invenio v1.1.2
Maintained by admin.invenio@techlib.cz
This site is also available in the following languages:
Česky  English