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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Analysis of impact of Internet marketing on visits of the Lenovo Blog CZ
 Ruskovská, Petra ; Novák, Michal (advisor) ; Kincl, Tomáš (referee)
The thesis analyses the impact of Internet marketing tools on visits of the Lenovo Blog CZ, the official blog of the computer manufacturer Lenovo. It focuses evolution of visits of the blog over time, on the impact of social networks and Facebook posts paid promotion on visits. Finally, it observes to what extent the Internet marketing tools impact overall visits of the blog over the observed time.
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Acceptance of new technologies across cultures
 Ruskovská, Petra ; Kincl, Tomáš (advisor) ; Novák, Michal (referee)
The bachelor's thesis analyses the way new technologies (especially the Internet) are accepted in different cultures. It focuses on both the time flow and penetration rates together with specification of new technologies into the societies in different cultures. At the beginning the thesis provides basic characteristics of culture, world cultural groups, acceptance and selected technologies. Then it observes the expansion of those technologies in the world.
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