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Vznik nadnárodných spoločností vo vybraných rozvojových krajinách a ich postavenie vo svete
Porubcová, Martina ; Neumann, Pavel (advisor) ; Sejkora, Jiří (referee)
The primary focus of this bachelor's thesis is a new phenomenon of multinational and transnational corporations being established on developing and emerging markets. The market of People's Republic of China has been chosen to demonstrate this phenomenon on local multinationals with a special focus on on their rapid internationalization process and key factors of success. In order to arrive there we use the classic internationalization theories, which were established during the second half of 20th century, meaning that the majority of internationalizing companies were from developed markets. The first chapter contemplates the general characteristics of multinational companies and the way they expand according to classic theories of internationalization. The second chapter is focused on developing countries and their enforcing role on the global investment markets. It also includes the modified theories of internationalization, which were established as a consequence of empowering role of companies from developing markets. The third chapter is an analysis of rapid internationalization process of Chinese multinationals, it uncovers the conditions under whom the companies were expanding to foreign markets and the main motives of their actions. The chapter also includes a case study of Chinese home appliance company Haier and is terminated by drawing possible future development of Chinese multinationals.

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