National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Konkurenční výhoda - východisko pro stanovení strategie společnosti
Polišenská, Alice
The thesis aims to compare competitors from the Management systems consultants industry using the generic benchmarking method. An analysis of a selected company is carried out based on benchmarking outcomes and a suitable strategy that would ensure the company increases its current market share is suggested. The theoretical part includes terms related to the issues such as specialized industrial environment, strategy management competitive advantages and quantative survey. My thesis focuses on identifying and determining key players of the Management Systems Consultants industry and convenient strategies are suggested for the selected player from this market using the benchmarking method.

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1 Polišenská, Alžběta
4 Polišenská, Anna
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