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National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Retail marketing
 PLACHÁ, Jaroslava
The theme of the thesis is retail marketing. The aim is to determine the actual market position of independent retail subject (The Store) by observation of the Store and its competition, situational and territorial analysis. There was made an analyses of means of communication which the Store uses. In the Store there was an experiment with change of location of articles realized to achieve increase of sold units. A number of recommendations which can help to improve market position of the Store have developed from the analysis and experiments.
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Comparing of tax records and accounting for individual person keeping business employment.
 PLACHÁ, Jaroslava
The theme of this bachelor theses is comparing of tax records and accounting for individual person keeping business employment. The theoretical part explains the tax records and accounting. Tax records includes especially cashbook, book of active debts and accounts payable and return of assets and accounts payable. Accounting includes day book, where all of external and internal papers are filed. The analytic part compares both of these ways of account and detects, which way of record brought the highest gains for businessman and saddles him the lowest tax.
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See also: similar author names
2 Plachá, Jana
2 Plachá, Jarmila
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