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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Prototyping of mobile apps and their testing in real environment
 Ornst, Zdeněk ; Sigmund, Tomáš (advisor) ; Michaličová, Alexandra (referee)
This thesis describes process of designing mobile user interface with regard to the context of use. In this context the discipline of prototyping and its utilization for designing is further examined. Next focus is on the principles of user testing of usability in mobile applications. Building on theoretical knowledge the solution for usability testing of prototypes in real environment is proposed. It aims to more effective process of designing mobile applications. The solution is presented on real case with evaluation of its success.
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Product innovation in mobile applications
 Michaličová, Alexandra ; Pavlíček, Antonín (advisor) ; Jiřička, Martin (referee)
Aim of this master thesis is to determine whether the introduction of new functionality into mobile application based on existing competitive trends, can grant selected application a new position on the market. To evaluate the hypothesis we used data collection and feedback from users. Thesis shows introduces various aspects associated with product management in practice. The theoretical part defines the product management and mobile applications as products, product innovation and describes the methodology used within management of the product. The goal of the practical part is the selection process of the new functionality, which is corporate program, description of all aspects of the preparation of the functionality and consequently its development. Based on the data and the feedback from users we evaluate its contribution to the company Liftago and its new positioning on the market.
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See also: similar author names
4 Michalicová, Alena
4 Michalicová, Anežka
1 Michalicová, Anna
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