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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Economy of sports club and sports arena
 Mačuga, Marek ; Novotný, Jiří (advisor) ; Kotáb, Jiří (referee)
The aim of thesis was to analyse management and economic activity of sports club Iuventa Michalovce with his sports arena Chemkostav Arena. To achieve this goal it was necessary to analyse revenues and expenses of the club, along with the correlation results to finance resources. Emphasis was also held at the human resources, competition analysis and communication towards the fans and society. It was proved that Iuventa Michalovce is the prototype of a modern sports club, which together with the patron tries to build a quality background and increase the popularity of handball locally and Slovakia. Thanks to its main partner, the situation in the club is stable, although the club does not achieve positive economic results, as it focuses primarily on the sport results.
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Economics of Sports Club Iuventa Michalovce
 Mačuga, Marek ; Kotáb, Jiří (advisor) ; Eysseltová, Sylvie (referee)
Bachelor thesis consists of an introduction, conclusion and two main parts. Introduction focuses on the choice of topic. Immediately followed by the theoretical part, which explains the basic concepts of economics sports club, business firm, various indexes and analysis. The core work is the practical part where theory is applied from the legal form through proportional analysis to cost-benefit analysis. At the end of the practical are referred forms of financing sports club. Conclusion is a summary and comparison of the business firm and sports club, and assessment of the current situation in the club.
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4 Mačuga, Martin
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