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3BL hotel management
MALECHOVÁ, Vendula
The work is dedicated to Corporate Social Responsibility (CSR) and its application in the hotel. Part of this work are interviews with representatives of hotels representing the CSR best practices and interviews with other selected subjects. Comparison of the information reflects the current status of implementation of CSR in hotel management in the Czech Republic. The output of work is created CSR matrix. According the principles of 3 BL management matrix visualizes the organization current level of Corporate Social Responsibility and the impact of its activities on a particular area of CSR.

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2 Malechová, Veronika
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