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Zhodnocení rozvoje cestovního ruchu v Kyjově
 Kupková, Nikola
This bachelor thesis focuses on tourism in Kyjov. The aim is to evaluate the current state and identify possibilities of its further development. The theoretical part is described the main theoretical basis for the elaboration of the thesis. The analytical part combines the socio-economic profile of the city with descriptions of tourist-attractive areas and an analysis of the capacity of accommodation facilities. Using the method of semi-structured interviews with important people in the field of public administration and tourism in Kyjov, we try to gain a deeper insight into the topic. Based on the data obtained, a SWOT analysis and subsequent evaluation of tourism development is carried out. The identified deficiencies are supplemented by specific recommendations for improving the current state. The results of the work have the potential to provide the city of Kyjov with significant information for further planning and implementation of tourism development.
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1 Kupková, Naděžda
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