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National Repository of Grey Literature

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Hodnocení reorganizace hotelového zařízení Krajňáková, Lucie ; Dědina, Jiří (advisor) ; Bednářová, Iva (referee) Diplomová práce řeší, zda reorganizovat hotelové zařízení vybudováním Wellness, popř. Wellness&Spa centra. Návrh variant je docílen na základě externí analýzy hotelového trhu v České republice a Karlových Varech a interní analýzy hotelového zařízení spolu s marketingovým výzkumem v něm. Detailed record

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2	Krajňáková, Lýdia

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