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National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Marketing Research (for Company, Organisation, Topical Assigned Problem)
 Kováčová, Andrea ; Kožoušková, Iva (referee) ; Koleňák, Jiří (advisor)
This bachelor´s thesis deals with marketing research of customer satisfaction for company FIWA servis s.r.o. Theoretical part thesis pursues to define marketing concepts, methods and techniques of marketing research. Practial part provides analysis of customer satisfaction mediated pursuant of questionnaire. The aim of bachelor´s thesis is to valorize theoretical knowledge together with practical analysis and define resulting conception to ensure permanent company´s progress.
Detailed record
Marketing Research (for Company, Organisation, Topical Assigned Problem)
 Kováčová, Andrea ; Kožoušková, Iva (referee) ; Koleňák, Jiří (advisor)
This bachelor´s thesis deals with marketing research of customer satisfaction for company FIWA servis s.r.o. Theoretical part thesis pursues to define marketing concepts, methods and techniques of marketing research. Practial part provides analysis of customer satisfaction mediated pursuant of questionnaire. The aim of bachelor´s thesis is to valorize theoretical knowledge together with practical analysis and define resulting conception to ensure permanent company´s progress.
Detailed record

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