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National Repository of Grey Literature

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Formulation and implementation of succesfull strategy Hrdina, Jiří ; Janoušková, Alena (advisor) ; Křapka, Vladimír (referee) Stanovení hodnotové výhody pro zákazníka, SWOT analýza a Porterova analýza pěti konkurečnčních sil jako podklad pro tvorbu cílů a měřítek s využitím přístupu Balanced Scorecards. Detailed record

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