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Product innovation in rail services in the tourism Jindřichův Hradec
 KŇOURKOVÁ, Petra
The main purpose of this Bachelor thesis is to evaluate the services offered by the company Jindřichův Hradec local railways (JHMD) in the field of tourist industry. At the same time the thesis suggests measures that would lead to enhancement of these services, which would be favourable both for the passengers and the company. Professional literature were used as materials to develop the theoretical part. The practical part involves introduction of the JHMD company, situational analysis and SWOT analysis, to whose construction internal materials acquired from JHMD were used.
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