National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Proposal of Marketing Strategy for Company
Holoubková, Pavlína ; Parimucha, Jiří (referee) ; Koleňák, Jiří (advisor)
This master’s thesis is focused on issue of marketing strategy. The goal of this thesis is the proposal of marketing strategy for selected company with focus on industrial marketing based on acquired theoretical knowledge. The output of this thesis are the specific proposals and provision leading up to achieve of marketing and sales goals and improve overall financial situation of the company.

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2 Holoubková, Petra
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