National Repository of Grey Literature 1 records found  Search took 0.00 seconds. 
Data analysis of web prezentation in a software company
Henčelová, Katarína ; Říhová, Zora (advisor) ; Lalinský, Jan (referee)
This thesis looks into problematic of data originating from visits of a company websites. It is partly devoted to web analytics and Business Intelligence. The aim was to create a tool for transforming and saving these data, their analysis and reporting. The product of this thesis was created for a management of a company specifically by their requests. It was made to support managerial decisions in creating a successful web strategy.

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