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Využití multimediálních aplikací k propagaci v uměleckém odvětví
Hemzová, Jitka
This diploma thesis presents multimedia applications and ways how to use them to promote the creative sector. The theoretical part of the thesis focuses on art marketing, internet marketing, multimedia and gaming principles. It also explains what the Flash technology is and how the Flash technology allows web designers to upload complex animations on the Internet. The practical part of the thesis shows how to apply gained theoretical knowledge in the creation of an interactive game, which would be used to promote art organizations.

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