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National Repository of Grey Literature

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Consumer Behavior in the Running Gear Market HUSÁKOVÁ, Kristýna The aim of this work is to analyse and evaluate consumer and purchasing behaviour on the market for running equipment. Subsequently, to process the recommendations for business entities operating on this market. This work focuses on the quantitative research. On the basis of this research the analysis of consumer behaviour of runners is carried out. The analysis describes consumers' preferences in buying running equipment and describes differences between customers. The result of the analysis are the recommendations for businesses on the market for running equipment. One of the recommendation is the acquisition of the footscan, the testing track etc. Detailed record

New Technologies in Tourism HUSÁKOVÁ, Kristýna New technologies are part of our lives. Therefore, every entrepreneur who wants to be successful, should use them. The main aim of this thesis is to assess current trends, modern tools and technologies used in tourism, focusing on 3D printing and to develop general recommendation for Czech companies. At first, this work deals with the principle of tourism. It also describes current technologies such as reservation systems, mobile applications and especially the 3D printing. This type of printer is used in many fields. The practical part focuses on a number of case studies related to 3D printers in the food industry. The knowledge gained from these studies are used to create a business plan. The plan includes the product 3D printers in confectionery, comparing 3D printers, financial plan and other recommendations. The result of this plan is used as a recommendation for confectioneries, which are interested in innovation of their business. Detailed record

See also: similar author names
2	Husáková, Kateřina
2	Husáková, Klára

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