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Blesk - The History and Development of the Most Read Daily Newspaper in the Czech Republic
Dernerová, Žaneta ; Halada, Jan (advisor) ; Osvaldová, Barbora (referee)
This master's thesis aims at the development of the most successful Czech tabloid journal Blesk. It starts with the comparison of Czech and foreign tabloids. Subsequently, it captures the history of Czechoslovakian and Czech tabloids from the First Republic until the present day. This thesis also deals with the journals that unsuccessfully tried to compete with the journal Blesk. Nowadays, the only remaining tabloid journal is Aha!, nevertheless it is owned by the same publishing company as the journal Blesk. Further, the thesis pays attention to the main personalities who helped to shape the form of the journal. It inquires into the development of the graphical shape of the front pages and it tries to interpret their symbolical message, both by the means of qualitative analyses. Alongside that, it deals with the editors and their influence on the development of the journal, its visual form, and the choice of topics on the front pages. The journal Blesk also includes advertisements, and this thesis focuses on that too.
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Comparism of the Media Portrayal of the Karel Svoboda's death in Mladá fronta DNES and Blesk
Dernerová, Žaneta ; Halada, Jan (advisor) ; Osvaldová, Barbora (referee)
This paper focuses on the medial image of the Czech pop music composer Karel Svoboda's death. It aims at comparing how this event was reported the so-called serious-minded newspapers and tabloids and finding out if the reporting was compatible with the newspapers' profile. The daily Mlada Fronta DNES was chosen as the representative of a serious-minded newspaper, and Blesk as the representative of tabloids. The composer's suicide filled pages of the newspapers weeks after his death. Karel Svoboda committed suicide in January 2007, thus the whole year is analysed. However, the period of three months after Svoboda's death is analysed in the most detail. Due to an intense medial attention, high popularity of Karel Svoboda, and the case of stolen pictures from the suicide scene, media are referring about the event to-date. Event though the period from the early 2008 to the present day (March 31st, 2014) is not particularly important, is also paid attention, albeit marginally. Only print versions of the newspapers are analysed (not internet versions.) Quantitative approach deals with the frequency of reporting of Karel Svoboda's death, qualitative approach pays attention to using language means, particular expressions, and mutual difference of the newspapers. Furthermore, rate of relevance, way of reporting, and...
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