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National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
The use of social media in the marketing by public administration
 Böhmová, Iva ; Lohr, Václav (advisor)
Marketing on social networks is widespread, and public administration have begun to use these new media. This thesis will be based both on theoretical considerations and empirical research focused on the application of marketing in social networks by public administration. The practical part will compare and assess the current state of social networks for marketing among all regional offices in the Czech Republic.
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The use of social media in the marketing by public administration
 Böhmová, Iva ; Lohr, Václav (advisor)
Marketing on social networks is widespread, and public administration have begun to use these new media. This thesis will be based both on theoretical considerations and empirical research focused on the application of marketing in social networks by public administration. The practical part will compare and assess the current state of social networks for marketing among all regional offices in the Czech Republic.
Detailed record

See also: similar author names
1 Bohmová, Irena
4 BÖHMOVÁ, Ivana
4 Böhmová, Ivana
4 Bőhmová, Ivana
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