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Analysis of effectiveness of the products of the Building
 Švejdová, Dita ; Vojík, Vladimír (advisor) ; Hynek, Martin (referee)
The aim of the thesis ''Analysis of effectiveness of the products of the Building Society 'Českomoravská stavební spořitelna' and proposal of improvements for its business model'' is the assessment of effectiveness of the operations of the Building Society by the means of financial and product analysis. By using the SWOT I want to find the opportunities and reserves in the operation of the above company. On the basis of these findings I'm suggesting the options for better business development of Building Society 'Českomoravská stavební spořitelna'.
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