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Business plan Študentová, Petra ; Eisler, Jan (advisor) ; Miličková, Tereza (referee) Cílem diplomové práce bylo sestavit funkční strategický podnikatelský plán pro potřeby vedení firmy NEOTECH, a. s. a podat tak věrohodnou zprávu o její současné situaci, poznat její silné a slabé stránky, identifikovat konkurenci, zjistit její možnosti a schopnosti jako východisko pro navržení strategických opatření. Detailed record

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