National Repository of Grey Literature 1 records found  Search took 0.01 seconds. 
Franchising as a form of entrepreneurship in gastronomy
Šimáčková, Markéta ; Hartman, Ladislav (advisor) ; Mejdrech, Vlastimil (referee)
This Bachelors Thesis deals with the choice of form of entrepreneurship in gastronomy. The aim of this Thesis is to facilitate the decision making process when choosing the form of business for the restaurant opening. The theoretical part describes the issue of franchising and subsequently the description of the procedure for opening a franchise restaurant. This topic is put into practice in the practical part of this Bachelors Thesis. Here is shown the procedure of opening Taco Bell franchise branch in Prague. The second half of the practical part consists of an example of opening an own brand Mexican restaurant. In the end we can find brief outline of revenues and expenditures of the restaurant. Conclusion of this Bachelors Thesis is consisted of brief description and comparation of both options of opening business in gastronomy and subsequently is selected the more suitable form for opening a restaurant.

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4 Šimáčková, Marcela
1 Šimáčková, Martina
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