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Elaboration of a business plan
 ŠILHAVECKÁ, Natálie
The main goal of this bachelor thesis is to develop a business plan for the establishment of a new company providing photographic services. The theoretical part presents the necessary literature on the topic of business and business plan. Knowledge from the literature is applied in the practical part for the elaboration of a business plan. This work includes a financial plan, where the planned estimate of sales is prepared. Tax records contain an overview of receivables and payables. An essential part of this work is the analysis of the market and competition of the project. The SWOT analysis identifies strengths and weaknesses, opportunities, and threats. The conclusion of the work is the evaluation of the business plan and assessment of its viability.
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