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Business Plan - Cottage Martina
Bodnárová, Martina ; Bartošová, Ingrid (referee) ; Koleňák, Jiří (advisor)
The first part of the thesis is focused on he theoretical knowledge needed for a high-quality elaboration of business plan. The second part of this work is focused on the creation of a business project in the area of recreational (holiday) accommodation - offering of the cottage, which can be used in both summer and winter season. The main aim of my thesis is to create a high-quality business plan. I believe, that my business project will be successful business start in the area of holiday accomodation.
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Business plan - Help one, s. r. o.
Oberreiterová, Dana ; Hlaváč, Jakub (referee) ; Koleňák, Jiří (advisor)
The aim of this work is to invent a business plan for beginning company HELP ONE, s. r. o., which offers complete services to the people who have been damaged by a car crash. On the other hand, this work also shows all possible problems that can appear from the middle position between insurance company and ordinary people and eventually to find a suitable investor.
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Foreign Business Activities of Company
Doležel, Vladimír ; Polednik, Franciszek (referee) ; Koleňák, Jiří (advisor)
This Master’s thesis has been elaborated on the basis of a real issue, which a company, which decided to procure it’s full time presence in the Austria’s market, is facing. The analysis of the present state, which proved the rationality of the decision, is followed by a theoretical fundament of this thesis, that lays the foundations of the specific proposal leading to reach the aim given by the company. The theoretical part of the thesis deals with the core of the international trade and its brief history. The thesis is further focused on the areas of the international trade important for solving the given issue. The main areas are as follows: international trade legal regime, law of international trade, risks in the international trade, ways of penetration into a foreign market. Based on the knowledge attained in the theoretical part of this thesis, while applying them, I have come to the conclusion, that it would be best for the company to establish a branch office in the Austria. The conclusion is followed by a factual proposal of progress supplemented by a calculation of costs of establishing the branch office and calculation of operating costs for the first year. I am also proposing a strategy for legal relationships being concluded by a branch office and marketing strategy for the first year.
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Company´s Business development strategy in terms of European Market
Heřmanová, Martina ; Pechánek, Adam (referee) ; Koleňák, Jiří (advisor)
There is a rising number of companies, which have to face the appeals of International Markets. It is not possible to stop the economic development in many sectors of the market. When the company wants to keep it´s lasting existence and success it is not sufficient to concentrate on the National Market only. If the company wants to enter the International Market it is necessary to assure a processing of appropriate analyses. Entering the International Market brings both the business opportunities and the mature market threats as well. The submitted Master´s thesis describes the partial activities – planning, supervision, organization and human resources management.
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Strategic Analysis of Company and Improvement Suggestions
Delina, Daniel ; Lipowski, Radim (referee) ; Koleňák, Jiří (advisor)
This thesis with title "Strategic Analysis of Company and Improvement Suggestions" deals with the theory and practice of strategic management. The theoretical part describes a general methodology of the strategic analysis of an enterprise from which the optimal strategic plan is generated. In the practical part a real company is analyzed, according to the methodology mentioned in the theoretical part. Complex analysis of its internal and external environment are carried out. Based on the acquired information the SWOT analysis is made, which serves as groundwork for developing appropriate strategy and comparison with the current strategic plan.
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Business plan - Car wash establishment
Liptáková, Kateřina ; Čada, Jan (referee) ; Koleňák, Jiří (advisor)
The aim of the thesis is to build a car wash at a petrol station by using medium-term investment credit for four years. The work includes the theoretical and the practical parts. The business plan is based on real data and is focused on precise modelling of given situation, with considering market practices. It details market survey and market analysis, identifies the main competitors and explores financial components of whole project.
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EU Funding of Development of Educational Activities on SPŠ Bruntál
Šulkovský, Lukáš ; Fišer, Jiří (referee) ; Koleňák, Jiří (advisor)
This dissertation work is aimed on grants from the European Union. It denotes about the possible use of grants from the European Structural Funds to support the increase of professional training in the Moravian-Silesian region. Use of these resources should further lead to a unemployment reduction and a literacy increase by citizens who fall in categories to 25 years of age without experience or with an age limit of 50 years.
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