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Tourism as an alternative for development of rural landscape
Cudlínová, Eva
Tourism in general is starting to play an important role as one of the new emerging business branches supporting economic development. This kind of business is especialy important in former rural lagging regions. The process of globalisation and CAP reform are likely to be particularly significant contributors to the further marginalisation of these European regions, which are relatively disadvantaged from the economic and social point of view. No doubt tourism as such can be a blessed activity for certain regions where it could replace the role of agriculture.There are many studies related to tourism dealing with the social conditions, traditions and control of resources by the local community. One promising idea is the concept of "integrated tourism". Integrated tourism has one specific trait different in comparison with other types of business- this activity is not aimed just at the profit of the tourist enterpreneur, but at development of the whole region. Keeping the countryside alive is one crucial predisposition for integrated tourism. The fulfilment of this condition requires healthy local community. Our proposal is focused on the role of local community in rural lagging regions. Our case study is situated in rural lagging region Česká Canada It is a rural border region with significant landscape amenities and cultural heritage with a high potential for integrated tourism. We would like answer these questions: To which extent does local community accept tourism as an integrated part of regional development? Could tourism replace the role of agriculture?
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