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Current changes in orientation of the German economic diplomacy
 Dírerová, Daniela ; Peterková, Jana (advisor) ; Zemanová, Štěpánka (referee)
Diplomacy is a unique tool of foreign policy for enforcing its interests among other actors in the international system. However, this means is not in an existential vacuum and thus has to react on dynamic changes in international environment for its effective functioning. Raising interest of international trade liberalization and growing importance of private sector in creation of foreign policy forms further development of the diplomacy. Thus, the economic diplomacy is becoming more important with an aim to implement country's vision in economic area. This topic is the main subject of the presented bachelor thesis. In 2012, German government published document "Shaping Globalization - Expanding Partnership - Sharing Responsibility". The primary aim of the thesis is to examine the influence of this new strategy on the German economic diplomacy. The key part of the thesis is dedicated to the strategy itself and is divided into multilateral (macro) and bilateral (mikro) objectives. First aspect pursues economic priorities on a level of international organizations. Bilateral part analyses reasons why Germany decided to orient economically on so called new players, why is Germany interested in their mutual commercial relations and which challenges result from it for the economic diplomacy. The secondary aim is to explain the structure, tasks and decision making process of the German economic diplomacy, because this information is not provided in detail by neither Czech nor Slovak scholar publications.
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