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National Repository of Grey Literature

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Činnost krajského úřadu ve vybraném kraji v oblasti rozvoje cestovního ruchu Lorencová, Pavla ; Jarolímková, Liběna (advisor) Cílem této práce je zmapovat činnost Krajského úřadu Pardubického kraje v oblasti rozvoje cestovního ruchu. V první části práce přibližuje samotný Pardubický kraj, následuje zhodnocení potenciálu kraje pro cestovní ruch a výčet hlavních institucí zodpovídajících za rozvoj cestovního ruchu. Dále se již zabývá konkrétně činností krajského úřadu: probíhajícími programy na podporu cestovního ruchu, vyhlášenými grantovými programy. V závěru je uvedeno zhodnocení a nastínění hlavních problémových oblastí do budoucna. Hlavní přílohu tvoří SWOT analýza kraje pro oblast cestovního ruchu, seznam nosných témat CR zvolených pro rok 2008, seznam certifikovaných turistických informačních center v kraji. Detailed record

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