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Analysis of music market in retail environment
Beránek, Tadeáš ; Filipová, Alena (advisor) ; Zeman, Jiří (referee)
This thesis pursues the issue of music market and its economic performance. The essential target is to make a thoroughgoing analysis of music market as such, both on theoretical and practical basis. Secondly, it implies to evaluate its economic indicators as the sales of music records and their appropriate revenues. The first two chapters focus on theoretical appraisal of the principles of music-business running as well as a comparison between music recordings and other similar products of entertainment industry (DVDs, movies etc.). There is a depiction of a historical development and evolution of global music market with the stress on music formats (LP, MC, CD) in the third chapter. The very last chapter demonstrates the development of revenues and unit sales of music recordings on global and selected music markets as well as there is an abundance of charts, diagrams and tables for better illustrative purposes.

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