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National Repository of Grey Literature

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Analýza spokojenosti zákazníků hotelu Antik City Mazal, Jan ; Černá, Jitka (advisor) ; Volkmerová, Blanka (referee) Cílem mé bakalářské práce bylo pomocí vytvořeného dotazníku zjistit příčiny zákaznické spokojenosti a nespokojenosti. Výsledky šetření analyzovat a po konzultacích s hlavní recepční pokračovat v činnostech, které zákazníci označili pozitivně. Příčiny nespokojenosti pak pokud možno odstranit, nebo alespoň eliminovat.Celkovým cílem pak bylo zlepšit spokojenost zákazníků v hotelu Antik City. Detailed record

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