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National Repository of Grey Literature

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Strategický management strojírenské firmy Karásková, Martina This work deals with an examination of strategic management of the engineering company První brněnská strojírna Velká Bíteš, Inc., concretely the management of the Aircraft Technique Division. Production program is focused on aircraft engineering and equipment. Strategic management is valued by strategic analysis which is focused on analyze of the factors of inside and outside surroundings. The following confrontation of the factors made possible to formulate some strategy suggestions which would enable to fix and strengthen the company position in the market. Detailed record

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