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Using marketing analysis to assess the feasibility of building project
Skřepková, Magda ; MBA, Ludmila Filová, (referee) ; Dohnal, Radek (advisor)
The mission of this bachelor´s thesis is analysis of market and marketing environment around the project Kopečná 9 and making the decision if the project feasible on the end. So, th main claim of this work is to show that using marketing analysis in practical issues has many advantages for investors and their decisions.

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