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National Repository of Grey Literature

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Pronikání vybrané transnacionální korporace na evropský trh a navazující optimalizační procesy Straka, Matej ; Halík, Jaroslav (advisor) ; Mannová, Martina (referee) Práce popisuje proces ve kterém americký výrobce kolejních vozidelk vstupuje na evropský trh. Zabývá se první fází, tj. realizací investic a výběrem konkrétní formy vstupu. Ve druhé části popisuje procesy, které nasledovaly po samotném vstupu a měly za cíl optimalizovat provozy na evropském kontinentu. Detailed record

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