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National Repository of Grey Literature

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Analýza a návrh změn marketingové komunikace společnosti Ekokom směrem k občanům Kuhn, Petr ; Johnová, Radka (advisor) ; Šušáková, Zdeňka (referee) Práce hodnotí současný stav marketingové komunikace - komunikačních aktivit společnosti Eko-kom a na základě navrženého průzkumu uvádí možné změny i nové aktivity. Detailed record

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